Change Your Mind, Change Your Life!
Change Your Mind, Change Your Life!
Effective Segmentation and Persona Development What is Segmentation? In marketing theory, segmentation is the separation of your audience—in our case, donors—based on common factors. Much of those common factors can be tied to what is …
I want you to take a little trip down memory lane with me, back to those golden years between elementary and high school. My “golden years” were iconic in more ways than one. Recently I …
Chances are, either you yourself, someone you know, or at the very least, someone you’ve read or listened to, has used the phrase “your truth” or “my truth.” And the first time you heard someone …
I recently heard an Instagram influencer (meaning he has 2.6m followers) who said, “You were MADE for greatness! You were BORN for greatness. You weren’t made for average or ordinary.” So, what exactly does it …
There’s a new, uber-powerful buzzword in town, and its name is “Gaslighting.” In fact, it’s hard to jump on the internet or turn on the TV or radio without someone mentioning either being gaslit or …
Apparently, this is a debate that has raged for some time in the psychological community. I think it’s an interesting topic. (I think what’s even MORE interesting is what this particular topic has to do …
What is it that really sets good leaders apart from everyone else? Now, I’ll admit that I’m no expert on the matter, but I’ve got a few … uh, decades, of learning and observation under …
According to the site Quote Investigator, an anonymous filler item in a Plainfield, New Jersey newspaper in September 1936 included the following quote: They say hard work never killed anyone but some of us are …
This is the fourth and final installment of a mini-series exploring the continuum of loneliness and belonging. In part 1, I talked about loneliness, how disturbingly common it is, and how it can wreak havoc …
This is part 3 of a mini-series exploring the continuum of loneliness and belonging. In part 1, I talked about loneliness, how disturbingly common it is, and how it can wreak havoc in our lives. …