Time is Winding Down…
As we close out 2007 and head into the 2008 election year I thought it might be helpful to recommend a resource that is available for concerned voters called “On the Issues,” found at www.ontheissues.org. …
Design is a Funny Thing…
Without exception, every client that comes to me for design begins the conversation with something akin to the following: “I’ve tried to do it myself, but I’m not a designer” or“I need a ____ but …
The Geek Shall Inherit the Church
Ministry Today Magazine Cover Story, Nov/Dec 2006 From blogs to BlackBerrys, how the church’s love affair with technology is enhancing—and sometimes distracting us from—authentic ministry. Sure, to the outside observer, the church may be the …
Waiting for Your Cat to Bark
If you haven’t yet read “Waiting for Your Cat to Bark,” my only question is Why Not?! Check out this snippet: One basic difference between cats and dogs is motivation. Centuriesof cat and dog humor …
Your Building “Code”
In the March/April 2007 edition of YourChurch magazine, Thomas Dolan writes: “From 1992 to 2002, investments in church facilities grew from $4.5 billion to $8.5 billion a year,” says Ed Bahler, president of Aspen Group, …
Good Design
I’m amazed at the number of artistically talented people that I run across these days. It seems that there is a resurgence of interest in and dedication to art unlike we’ve seen in centuries. That’s …
Boston Market’s Image Upgrade
Fast Casual magazine has an interesting article about the transformation going on at Boston Market. “(Success) starts with a brand promise of saving time, and our chef-driven food is a bridge to that promise,” said …
Sell Out to Your Niche
Greg Stielstra of Pyromarketing fame recently wrote: “People are sometimes reluctant to try PyroMarketing because the first step–gathering the driest tinder–seems limiting. They are afraid to focus all of their efforts on the people most …
Never Go Back
Have you ever asked yourself WHY you gained all the weight back after you had lost it? Dr. Joseph Christiano personally understands the dilemma of losing weight and keeping it off. At one time he …
Clever Marketing or Hucksterism?
In an interview Seth Godin, Tony Morgan asks “Do you think marketing should be important for churches?” Seth replied, “Nearly everyone who markets something suffers from the following conceit: other people do marketing, but my …